CLN: WREK-FM faces proposal to go commercial
Creative Loafing has a pretty good article about the ideas that are being tossed around about what to do with WREK (previously covered here):
WREK-FM faces proposal to go commercial
I love the photograph of Jeremy in the vault, surrounded by vinyl. It screams oppression of the helpless non-profit! Which isn’t too far off the mark, I guess. The quote from Dan Radakovich, athletic association director, is nice too:
“One of the options we want to evaluate is whether the station has the ability to be student-run and utilize some of its time for athletic events in more of a traditional way.”
Traditional. I like the implication that WREK doesn’t already run several hours of Georgia Tech sports programming each week.
I would like to have seen more data from the FCC/policy angle, as I still suspect it’s just not possible. Furthermore, if the AA wants a commercial station so badly, why don’t they just build one themselves? If WREK can be changed to non-commercial, that means there’s room on the FM band for a commercial station. Surely the AA has enough money to make that happen — if there is an open frequency, which I doubt.

October 12th, 2006 at 12:29 pm
I think what the AA means by traditional is permitting them to line their pockets by selling real advertising while letting student funds continue to pay for running the radio station.
WREK has a good signal - it would be a shame to waste it on sports. They really should work on some quality music programming (cue standard WRAS comparison).